Pricing

Simple, honest pricing.

All five AI engines on every plan — no upsells, no exclusions. Start free for 7 days. Save 15% paying annually.

Starter

£69

/mo

One brand, on the record.

1 brand · 30 prompts

1 country · 2 competitors

All 5 engines

1 deep-dive audit / month

Start free trial

Scale

£479

/mo

Multi-brand coverage, weekly audits.

4 brands · 250 prompts

3 countries · 5 competitors

Weekly deep-dive audits

Read API (Q3 2026)

Start free trial

Enterprise

Custom

From £1,999/mo. Unlimited coverage, SSO and an SLA.

Unlimited brands & prompts

Daily scans · unlimited audits

SSO / SAML

Dedicated CSM · 4-hour SLA

Talk to sales

Growth

£199

/mo

A consultant or boutique with a client or two.

Up to 2 client brands · 80 prompts

Up to 2 countries · 4 competitors

Slack & Teams alerts

20% lifetime referral commission

Start 7-day trial

Scale

£479

/mo

A growing roster running weekly audits.

Up to 4 client brands · 250 prompts

Up to 3 countries each

Scans 4×/week · weekly audits

20% lifetime referral commission

Start 7-day trial

Enterprise

Custom

From £1,999/mo. For agencies past 25 clients.

Unlimited client brands

Daily scans · unlimited audits

Read + Write API · SSO / SAML

Dedicated analyst · 4-hour SLA

Talk to us

Add-ons

Top up whenever you need to.

One-off credits and monthly extras, available on any paid plan. All prices ex-VAT.

One-off credits

Single audit

£20

A 30+ page AI Visibility Audit, generated on demand.

Audit 5-pack

£79

Five audit credits — save 21% versus buying singly.

Manual scan

From £7

Re-run all tracked prompts instantly. £7–£39 single by tier, or 5-packs from £31.

Monthly extras

Extra country

+£20/mo

Track an additional market. Available on Growth and above.

Extra prompts (50)

From +£12/mo

Add 50 tracked prompts. +£20/mo on Starter–Growth, +£12/mo on Scale.

FAQ

Questions, answered.

Which AI engines do you measure?

All five, on every plan: ChatGPT, Claude, Gemini, Perplexity and Google's AI Overviews. There is no add-on for engine access — coverage is the product.

Is there a free trial?

Yes — 7 days, with a card at sign-up. You get one brand, 25 prompts, a weekly scan plus two manual scans, and one audit. It converts to Starter on day 8 unless you cancel.

How is agency pricing different?

Agencies run on Scale plus Agency Mode: ten client brands under one invoice, white-label dashboards and reports, and a 20% lifetime referral commission. Past 25 clients, talk to us about Enterprise.

Do prices include VAT?

Prices are shown ex-VAT. VAT or sales tax is added at checkout where applicable; valid UK/EU business VAT numbers are reverse-charged automatically.

Can I change plans later?

Yes — upgrade, downgrade or cancel at any time. Annual billing saves 15% versus monthly.

surfais

AI visibility monitoring across every major AI engine.